Arjowiggins Graphic exhibited at the PLMA's World Private Label Exhibition which took place in the RAI Exhibition Centre, Amsterdam on the 18th and 19th May 2010 with their innovative packaging product Maine 1 Face green.

PLMA helps manufacturers and retailers build on private label programmes. There were more than 3,200 exhibit stands, manufacturers from 65 countries and 39 National / Regional Pavilions. In addition, Maine 1 Face green was selected by the judges of PLMA for inclusion in the 'Gallery of New Products'.

The Gallery showcased a selection of innovative products including Maine 1 Face green, a 60% recycled fibre and 40% virgin fibre paper, as a recycled solution. Maine 1 Face green is part of the Maine 1 Face range, which offers one-side coated paper solutions for the labelling and packaging markets.

The paper meets the same technical and aesthetic quality requirements as a one-sided coated paper made from virgin fibres while also saving resources.  Maine 1 Face green reduces water utilisation by 35%, electricity use by 20% and carbon dioxide emissions by 20%

Applications for Maine 1 Face green include:

• Labels for cans, glass or plastic containers.
• Lamination for luxury and fragrance packaging, games boxes and puzzles.
• Soft packaging: coffee, chocolate, cigarettes.